Star Wars: The Old Republic to sell 3 million units

A Baird Equity Research analyst believes EA and BioWare’s Star Wars: The Old Republic will sell up to three million units.

Colin Sebastian said during a recent note (via GameSpot):

We view the early success of Star Wars as an indication of a healthy MMO market. While there is likely some shifting of usage from [Activision's] World of Warcraft, we see a viable market for multiple million-user MMOs in the US and Europe. With more than 1 million registered online users, we see roughly one-third (or roughly 350K) representing peak concurrent usage.

As Sebastian pointed out in his note, publisher EA had recently confirmed over one million players have registered for the game since its worldwide December 20th 2011 release.